ATELIER FOR ____
2024
installation
narratives
exhibited
Zsamm.cc, participative festival
narratives
exhibited
Zsamm.cc, participative festival
Presented at the Zsamm.cc and GAT.news exhibitions, this project weaves a narrative through AI-generated voices, paired with striking large-format posters. The posters borrowed the visual language of advertising and were installed across a skiing region, transforming the landscape itself into a stage for storytelling.
The region's identity rests on snow and ice, yet these foundations are becoming increasingly fragile as climate change intensifies. By staging advertisements for hypothetical future winter experiences, the project reflects on how essential snow is to the area, while exposing the contradiction at its core: an industry that depends on winter is actively undermining the very conditions that make winter possible.
Against the backdrop of a snowless landscape, the intervention created an unexpected experience for festival-goers, blending technology, narrative, and environment in a way that provoked both interaction and reflection.
>more
The region's identity rests on snow and ice, yet these foundations are becoming increasingly fragile as climate change intensifies. By staging advertisements for hypothetical future winter experiences, the project reflects on how essential snow is to the area, while exposing the contradiction at its core: an industry that depends on winter is actively undermining the very conditions that make winter possible.
Against the backdrop of a snowless landscape, the intervention created an unexpected experience for festival-goers, blending technology, narrative, and environment in a way that provoked both interaction and reflection.
>more
